advertising Archives - Commershial

Why 2024 is the Year of Audio Branding: How Podcasts and Voice Search are Shaping Marketing Strategies

In 2024, it becomes clear that audio branding is an essential factor in contemporary marketing strategies. As podcasting continues to grow and more consumers begin to use voice search, brands…

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Here are the Top 5 Benefits of Social Media Marketing Every Brand Should Know in 2024

Social media marketing is and will always be an invaluable tool for companies trying to build their brand, engage with their customers, or even drive real results in the market.…

Kelly Rowland Joins Pepsi to Kick Off New Campaign, “Local Eats Better With Pepsi”

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Marketing

Kelly Rowland Joins Pepsi to Kick Off New Campaign, “Local Eats Better With Pepsi”

One name will always pop up when you think of soul food, community, and iconic flavors; the name is Kelly Rowland. The award winning artist has teamed up with Pepsi…

Cybersecurity in the Digital Age: Protecting Your Business from Evolving Threats

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Digital

Cybersecurity in the Digital Age: Protecting Your Business from Evolving Threats

While the world has become a global village due to technology, opportunities for businesses are very tremendous in the digital environment, but so are the risks. Cybersecurity threats are now…

Advertising Evolution of AI in Advertising: Transforming Campaigns and Efficiency

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Advertising

Evolution of AI in Advertising: Transforming Campaigns and Efficiency

In the current fast-paced technological environment, the integration of artificial intelligence (AI) in the advertising industry has changed the way marketing campaigns are designed and optimized. AI’s unique features have…

The Death of Cookies? Navigating Privacy Concerns in Digital Advertising

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Digital

The Death of Cookies? Navigating Privacy Concerns in Digital Advertising

For many years, cookies have served as the foundation of digital advertising. These brief text documents, stored on users’ devices, monitor web activity to provide relevant advertisements and assess the…

Advertising Why Your Ads Are Not Reaching the Right People

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Advertising

Why Your Ads Are Not Reaching the Right People

The best ads are about the consumers, not the product. – David Ogilvy David Ogilvy’s words are accurate because people are willing to pay for something only if it appears…